Gather Necessary Details
- Job Shortlink: Find this under the Find Candidates section in the job editor.
- Source: Specify the source you want to track (e.g., facebook_campaign,Q1_Newsletter).
- Medium: Indicate the format of the link (e.g., email, social).
Construct the UTM URL
- Use the format: [job_shortlink]?utm_source=[source]&utm_medium=[medium]
- Example: https://apply.workable.com/j/27254F1D50?utm_source=Q1_Newsletter&utm_medium=email
Embed and Share the Link
- Copy the constructed UTM URL.
- Embed it in your desired platform (e.g., email, social media).
Track the candidate source in Workable's Candidate Source report.
Find more information in the workable knowledge base.